I created the design and got it online. Sent it to her for feedback, and made changes if applicable. I then requested for all information regarding her inquiry form, built the inquiry form, then contacted her again for feedback. Once the main design and form was complete, I requested content for remaining pages "About, Contact, etc".
For me specifically, it's all in my hands regarding web design & development. For example, an IT client needed a website, and they transferred her call to me. I asked her what her website was about, who her audience was, and what she wanted on it. It's an insurance company website with a form to get the user's info and send it off to the company. I asked her for example websites to base my design off of.